Hometown: Kirkwood, MO.

Education: B.A. in Communications — Augustana College, M.S. in Higher Education — Syracuse University, M.B.A. — North Central College.

Ask Martha about: The Great British Baking Show.

Favorite thing to do in Beloit: go for a walk along the beautiful Rock River.

Book recommendation: The Calculating Stars by Mary Robinette Kowal.

Advice on the college search process: Visit at least one college that you think is either too big or too small.